Salesforce.com Secrets of Success: Best Practices for Growth and Profitability
| Author | : | |
| Rating | : | 4.20 (514 Votes) |
| Asin | : | 0137140762 |
| Format Type | : | paperback |
| Number of Pages | : | 504 Pages |
| Publish Date | : | 2017-04-11 |
| Language | : | English |
DESCRIPTION:
Additionally, his background in IT makes it easy for him to work at both business and technical levels. As an accomplished writer and speaker, Taber has created and delivered presentations to audiences in many countries and coaches CEOs on venture capital pitches. His experience as a marketing VP–working with the sales organization, engineering, custo
For more than five years, I’ve headed up marketing teams trying to expand the power of SFDC for highly automated Internet customer interaction systems. Any organization going through internal change in sales, marketing, or other customer-facing teams needs to see and work on the big picture. This book is highly recommended for companies that want to grow their size and sales performance.”—Dave Robbins, CEO of BigFix “Salesforce® Secrets of Success is the first book to apply Agile methods to SFA/CRM systems development, and it breaks new ground for both the technologist and executive. I only wish this book had been out when we were building out our system—we could have saved endless meetings by simply following its best practices.”—Daniel Moskowitz, CFO of Zend Technologies
Definitely has helped our Salesforce.com Implementation P. Key I didn't know David Taber before buying his book, though we live in the same area. Our organization implemented Salesforce about six months ago and have had great success with it in the Professional Services Department, but things had stalled in getting other departments, such as Sales and Marketing, to use the system.We actually hired David as a consultant largely based on the depth of knowledge he showed i. Solid book on SFDC best practices Roger Thomas I really enjoyed digging into this book. It is well organized and well written. The book helped me grasp how the data is structured in SFDC and how best to tie my marketing programs into SFDC.. Great tool for helping with SalesForce Integrations. I am a Sales Manager by trade so being in charge of my company's CRM database is not my first choice. This book is an excellent read for people like me who are trying to squeeze the potential out of using SalesForce as a profit engine for my small company. The lessons Dave teaches clarify the complex environment that integrating an e-commerce, accounting and licensing database can bring if your not a program
Drive Better Productivity and Increase Saleswith Salesforce–Starting Now Discover Real-World Best Practices—Without Paying Expensive Consultants You’re investing in Salesforce for one reason: to drive major performance improvements across your entire organization. Drawing on his experience with dozens of deployments, author David Taber offers expert guidance on every aspect of Salesforce deployment, with results-focused best practices for every area of the organization touched by Salesforce, including sales, marketing, customer service, finance, legal, and IT. Salesforce® Secrets of Success will help you do just that. Through this book and its companion Web site, SFDC-secrets, Taber provides questionnaires, step-by-step guides, and extensive resources–all part of the Revenue Overdrive™ system that gives your organization maximum results from Salesforce.Achieve higher end-customer satisfaction and dramatic sales productivity gainsUse the SFA Maturity Model™ to assess readiness, fill gaps, and gain