Privacy and Publicity: Modern Architecture as Mass Media
Author | : | |
Rating | : | 4.29 (553 Votes) |
Asin | : | 0262032147 |
Format Type | : | paperback |
Number of Pages | : | 389 Pages |
Publish Date | : | 0000-00-00 |
Language | : | English |
DESCRIPTION:
She considers architectural discourse as the intersection of a number of systems of representation such as drawings, models, photographs, books, films and advertisements. Where conventional criticism portrays modern architecture as a high artistic practice in opposition to mass culture, Columina sees the emerging systems of communication that have come to define 20th-century culture - the mass media - as the true site within which modern architecture was produced. This age of publicity corresponds to a transformation in the status of the private, Colomina argues; modernity is actua
She perceptively recognizes the interaction between the image of the city and the culture of images.Her book shows that modern architecture can only be understood when read in conjuction with photography, film, publicity, fashion, and other forms of visual display. She inventively turns the tools of film theory, theroies of gaze and spectatorship, towards an understanding of architectural space. (Giuliana Bruno, Department of Visual and Enviornmental Studies, Harvard University)In her multifaceted, highly logocentric, often profoundly insightful book Beatriz Colomina demonstrates that 'publicity', 'reproduction', and the 'archive' are no mere erudite metaphors, but the act
"Every designer should read this" according to Angel M. Steger. The best way, somtimes, to talk about a larger condition is to delve into specifics. Colomina uses Loos and Corbusier to draw out comparisons about the use of information.Considering the amount of architectural monographs being churned out on a daily basis, and the creation of terms such as "information architecture," it's extr. architecture = mass media wo this book makes an audacious, much needed intervention into architectural history and theory: architecture is just one of many mass media that proliferated in the modern period. i find myself with this book and colomina's other writings wishing she would turn to actual rather than elite architectural mass media to prove her poi. book ok , less the quality Christophe Catsaros The book seems to be a rough photocopied version of the original.Are you sure it's not a bootlegged copy?
. Beatriz Colomina is Assistant Professor in the Department of Architecture at Princeton University