Grinding It Out: The Making of McDonald's
| Author | : | |
| Rating | : | 4.41 (699 Votes) |
| Asin | : | 125013028X |
| Format Type | : | paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2014-01-08 |
| Language | : | English |
DESCRIPTION:
"He either enchants or antagonizes everyone he meets. But even more interesting than Ray Kroc the business man is Ray Kroc the man. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe.Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It OutFew entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires
"Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it." --Tom Robbins, Esquire magazine"A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc." --West Coast Review of Books"He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story!" --Philadelphia Sunday Bulletin
Great read from Mr. Kroc Amazon Customer Yes, this is an older book. Who is it for? Anyone who has ever 1. Eaten McDonald's. 2. Has an interest in business. 3. Wants to know how to reboot their life and kick butt over the age of 50!. "Great book! My college professor recommended I read this" according to LTH. Great book!My college professor recommended I read this.This book is an amazing book that teaches about passion for business and corporate culture.All you business lovers out there - Buy this book!. Good book, not as well written as some, but a great story of American grit and determination Loved the book, wished it could have been longer. Every entrepreneur should read this. A great example of grit and determination.