Citizen Coors: An American Dynasty
| Author | : | |
| Rating | : | 4.35 (632 Votes) |
| Asin | : | 0688154484 |
| Format Type | : | paperback |
| Number of Pages | : | 352 Pages |
| Publish Date | : | 2017-01-08 |
| Language | : | English |
DESCRIPTION:
Here is kidnapping and murder. The Coors family forever changed the American political landscape by creating the Heritage Foundation and a right-wing TV network, by financing the conservative shift in Congress, and by being early backers of a politically ambitious B-movie actor named Ronald Reagan. For along with the Coors family's adherence to handshake integrity and old-world craft came some less roseate ideals from the nineteenth century: that disparity of wealth is proper, that government efforts to achieve social equality are illegitimate, that the Bible is the rule book for intimate conduct, and that capital must never bow to labor. Old-fashioned about business and equally dubious of new ideas, they consistently ignored the importance of marketing until they were forced to, finally introducing the "Silver Bullet," and improved their image with unions and minorities only after they were compelled to do so b
Craig Roberts said If you liked Titanyou'll love Citizen Coors. Congratulations to Dan Baum for making Citizen Coors a very enjoyable read. His research is excellent and evident and his story telling is intriguing. The Coors family has it all: money, murder, family dissent, recovery. I found it to be much, much more than a "business" read (altho. Don Parker said Insightful. Baum does not go easy on the Coors family, but I also found Citizen Coors sympathetic and very touching, with frank discussion of the family culture and their very human conflicts, weaknesses, and strengths. Stubbornly, and honorably, they stuck to their belief that if they made exc. Coors Family's Personal and BusinessTraumas Bryan Carey "Citizen Coors" is a book written about the ups and downs of the Coors family, in both the business and personal arenas. Founded by Adolph Coors, a Prussian stowaway to America, the Coors Company has been in existance now for more than 100 years and during that time, it has often fo
The Coors Brewing Company in Golden, Colorado, is one of those prototypical American businesses that sprang from the efforts of a single-minded individual to become a dominant force in its industry. And he shows with equal clarity why Peter, the heir, ultimately turned to an outsider to help the company address its competition in a way befitting a prototypical American business. He shows with considerable insight how the corporate and familial tone was set early by patriarch Adolph, a figure so domineering he "was still effectively running the company more than 60 years" after his death. Nevertheless, Baum tells this colorful Hollywood-esque tale in a comprehensive and compelling manner. The elements that led to its ascension make quite a story, too: a destitute but hard-driving immigrant founder; kidnapping, suicides, and murder; secretive, right-wing politics and boisterous consumer boycotts; and, to top it off, an aristocrat